The Future of Digital Loyalty

yPoint is revolutionising customer loyalty through intelligent fintech. We transform one-time transactions into lasting relationships, turning every interaction into measurable value for your business.

Our Vision

Empowering small and medium businesses with predictable revenue growth

yPoint helps SMBs build comprehensive loyalty programmes that drive predictable revenue. The platform provides all the necessary tools to create lasting customer relationships and sustainable business growth.

Complete Ecosystem

We provide the customer-facing app and point of sale system so that you don't have to worry about any software. Everything you need is integrated into one seamless platform.

Smart Incentives

We provide personalised milestones, perks and event-based incentives tailored specifically to your customers' habits, ensuring maximum engagement and retention.

Lower Fees

Unlike traditional card payments, we operate as a closed loop platform and do not rely on the card networks to process payments. This makes us very competitive with transaction fees under our limited network setup.

Merchant App

Everything you need to run your loyalty program, all in one powerful merchant dashboard.

Customer App

Know more about your customers than they do.

Customer Home

Home Dashboard

View your customer dashboard with personalized insights and quick access to key features.

Customer Milestone

Track Milestones

Monitor your progress and celebrate achievements as you reach important milestones.

Incentives

Smart Incentives

Providing milestones, perks and event-based incentives tailored to customer habits.

QR code

Payment Solution

QR-code based payment solutions for a frictionless checkout.

Meet the team

Enterprise Expertise, Entrepreneurial Heart

We are a specialised team of fintech and retail loyalty experts. Having spent years building large-scale loyalty programmes for some of the largest brands, we decided to pivot our expertise toward a new mission: empowering the local entrepreneur.

Our foundations are built on academic excellence and rigorous professional training from London Business School (LBS), University College London (UCL), and Roehampton University. We combine "Big Tech" logic with a deep respect for the daily hustle of small business ownership.